Fundraising Statistics
Oftentimes, the importance of fundraising is undisputed, and it is recognized by many as a vital source of income for non-profit organizations. Fundraising statistics and the utilization of different fundraising methods support these assumptions about the significance of fundraising.
From donations and fundraising profits raised by individuals to the hefty support shown by many small and large corporations, fundraising is seen as one of the vital endeavors that many associations in the non-profit sector employ. The wide variety of groups that use fundraising is also a testament to its necessity. Groups such as sports clubs, schools, church groups, and political parties are all known to manage and maintain finances through the use of fundraising. Extracurricular activities such as Girl Scouts and Boy Scouts rely on funds built by fundraising. Because of the relevance of fundraising in today’s society, it is important to understand the significance of both giving to and receiving from fundraising opportunities. Various fundraising statistics clearly outline the use and appropriation of fundraising.
It is estimated that over eighty percent of individuals donate to non-profit fundraising efforts. Of this eighty percent, nearly eighty percent comes from private individuals with another ten percent stemming from foundations; the rest usually comes from large corporations. Surprisingly, the bulk of fundraising profits accepted from individuals come from low to middle income people—it is a common misconception that most donations come from those individuals that are extremely wealthy.
It has been found that one of the major pitfalls of fundraising comes from individuals being concerned about asking other for money for his or her cause. However, the statistics prove that most people who give to non-profit groups are seeking to donate to fundraising efforts anyway. Fundraising statistics show that the more outgoing a fundraiser is, and the more people who are asked to join, the larger amount of money is obtained.
Among the different sectors of fundraising, the top three include arts, education, and health. About fourteen percent of fundraising donations are contributed to the arts, about twenty-six percent to education, and about thirty-seven percent of fundraising profits are utilized by health services such as hospitals and research foundations.
Another common misconception about fundraising is that many individuals do not branch out from the institutions that they commonly support. Fundraising statistics beg to differ: only eleven percent of individuals donate solely to religious purposes, but about thirty four percent support fundraising efforts of more than one cause. Understanding these important fundraising statistics can help individuals to best expand his or her fundraising endeavors!